Customer Journey

Customer Traffic Measurement

The system for customer traffic measurement enables retailers to gain an exact conversion rate (capture rate) on an hourly basis, optimize personnel deployment planning according to visitor rates, adapt opening times according to demand, optimally present merchandise and evaluate the effectivity of advertising campaigns.

Existing interfaces to nearly all common check-out and merchandise management systems as well as systems for personnel deployment planning make it easy to integrate already existing meta data in a reporting tool.

Crosscan Connect is a very powerful web-based real-time analysis, reporting and forecasting tool. This enables targeted, mobile KPI reporting in real-time on a single analysis platform and thus the chance to impact the performance of stores during the day.